Namhlanje, nokuba ungena evenkileni, kwivenkile enkulu, okanye emakhayeni ethu, unokubona iipakethe zokutya eziyilwe kakuhle, ezisebenzayo nezifanelekileyo kuyo yonke indawo.Ngophuculo oluqhubekayo lwenqanaba lokusetyenziswa kwabantu kunye nenqanaba lesayensi kunye netekhnoloji, uphuhliso oluqhubekayo lweemveliso ezitsha, iimfuno zoyilo lokupakishwa kokutya nazo ziya zinyuka ngokunyuka.Uyilo lokupakishwa kokutya akufanele lubonise kuphela iimpawu zokutya ezahlukeneyo, kodwa kunye nokuqonda okunzulu kunye nokuqonda ngokuchanekileyo ukubeka amaqela abathengi.
Yabelana ngamanqaku amahlanu kuyilo lokupakishwa kokutya:
Okokuqala, kwinkqubo yoyilo lokupakisha ukutya.
Ukucwangciswa kwemifanekiso, isicatshulwa kunye nemvelaphi kwipatheni yokupakisha kufuneka ihlanganiswe.Umbhalo okwipakethe unokuba nefonti enye okanye ezimbini kuphela, kwaye umbala ongasemva umhlophe okanye umbala ogcweleyo oqhelekileyo.Ipakethe yoyilo lokupakisha inefuthe elikhulu ekuthengeni komthengi.Kuyimfuneko ukutsala ingqalelo yomthengi kangangoko kunokwenzeka kwaye ukhokele umsebenzisi ukuba athenge kwaye ayisebenzise kangangoko kunokwenzeka.
Okwesibini, bonisa ngokupheleleyo iimpahla.
Kukho iindlela ezimbini eziphambili zokwenza oku.Enye kukusebenzisa iifoto ezinemibala ecacileyo ukuchaza ngokucacileyo kumsebenzisi ukuba kukutya ntoni na ukutya.Le yeyona nto idumileyo kwipakethe yokutya.Okwangoku, uninzi lwabathengi bokutya kwilizwe lam ngabantwana kunye nabantu abancinci.Kufuneka babe ne-intuitive kwaye bacace malunga nokuba bathenge ntoni, kwaye kukho iipatheni ezicacileyo zokukhokela ukuthenga kwabo ukuphepha ukulahlekelwa kwezoqoqosho kumacala omabini;okwesibini, Bonisa ngokuthe ngqo iimpawu zokutya, ngakumbi ukupakishwa kokutya okutsha kufuneka kumakishwe ngamagama abonisa iimpawu eziyimfuneko zokutya, kwaye ayinakutshintshwa ngamagama azenzele wona, anjengelithi "Cracker" mayibhalwe njenge "biscuits. ";I-Layer Cake "Njll Kukho inkcazo yetekisi ecacileyo kunye eneenkcukacha: Kufuneka kwakhona kubekho isicatshulwa esicacileyo esifanelekileyo malunga nemveliso kwipatheni yokupakisha. Ngoku uMphathiswa wezeMpilo uneemfuno ezingqongqo kwisicatshulwa sokupakisha ukutya, kwaye kufuneka kubhalwe ngokuhambelana ngokungqongqo. kunye nemimiselo Ifonti yombhalo kunye nombala osetyenzisiweyo , Ubungakanani bufanele bufane, kwaye isicatshulwa sohlobo olufanayo kufuneka sibekwe kwindawo esisigxina ukuze umthengi akwazi ukuyijonga ngokulula.
Okwesithathu, gxininisa umbala womfanekiso wemveliso.
Ayipheleli nje ekupakishweni okusekuhleni okanye iifoto ezinemibala yokuvakalisa ngokupheleleyo umbala ongokwemvelo wemveliso ngokwayo, kodwa ngakumbi ukusebenzisa iithowuni zomfanekiso ezibonisa iindidi ezinkulu zeemveliso, ukuze abathengi bakwazi ukuvelisa impendulo yokuqonda efana naleyo yomqondiso., jonga ngokukhawuleza imixholo yephakheji ngombala.Ngoku uyilo lwe-VI lwenkampani lunombala walo okhethekileyo.Xa uyila ipateni, uphawu lwenkampani kufuneka luzame ukusebenzisa umbala oqhelekileyo.Uninzi lwemibala kumashishini okutya abomvu, aphuzi, aluhlaza okwesibhakabhaka, amhlophe, njl.
Okwesine, uyilo olumanyeneyo.
Kukho iintlobo ezininzi kwishishini lokutya.Kuluhlu lokupakishwa kwemveliso, kungakhathaliseki ukuba luhlobo luni, ukucaciswa, ubungakanani bokupakisha, imilo, imilo yokupakisha kunye noyilo lwepateni, ipateni efanayo okanye ithoni yombala ofanayo isetyenzisiweyo, inika ingcamango edibeneyo kunye nokwenza abathengi bajonge.Yazi ukuba loluphi uhlobo lwemveliso.
Okwesihlanu, nikela ingqalelo kuyilo olusebenzayo.
Uyilo olusebenzayo kwipatheni yokupakisha lubonakaliswa ngokukodwa kule miba ilandelayo: uyilo lokusebenza lokukhusela, kubandakanywa ubungqina bomswakama, ubungqina be-mildew, i-moth-proof, i-shock-proof, i-leak-proof, i-shatter-proof, i-anti-extrusion, njl. ;uyilo lokusebenza olulula, kubandakanywa lula umboniso wevenkile kunye nokuthengisa, Kukulungele ukuba abathengi baphathe kwaye basebenzise, njl.;uyilo lwentsebenzo yokuthengisa, oko kukuthi, ngaphandle kokungeniswa okanye umboniso wabasebenzi bokuthengisa, umthengi unokuqonda imveliso kuphela "ngokwazisa" komfanekiso kunye nesicatshulwa kwisikrini sokupakisha, kwaye emva koko unqume ukuthenga.Indlela yokuyila ipateni yokupakisha idinga imigca elula, iibhloko zemibala kunye nemibala efanelekileyo ukukholisa abathengi.Thatha i-Pepsi Cola njengomzekelo, ithoni eluhlaza okwesibhakabhaka kunye nokudibanisa okubomvu okufanelekileyo kubumba uhlobo lwayo olulodwa loyilo, ukwenzela ukuba umboniso wemveliso kuyo nayiphi na indawo uyazi ukuba yiPepsi Cola.
Okwesithandathu, i-package pattern taboo.
Ukupakishwa koyilo lwegraphic taboos kukwayinkxalabo.Amazwe ahlukeneyo kunye nemimandla inamasiko ahlukeneyo kunye neenqobo ezisemgangathweni, ngoko ke banazo iipateni zabo abazithandayo kunye ne-taboo.Kuphela ukuba ukupakishwa kwemveliso kulungiswe kwezi zinto, kunokwenzeka ukuba uphumelele ukuqatshelwa kweemarike zendawo.I-Packaging design taboos inokwahlulwa ibe ngabalinganiswa, izilwanyana, izityalo kunye ne-geometric taboos.
Ixesha lokuposa: Aug-09-2022